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Sales & Marketing: The Bread & Butter of Your Business

February 18 @ 11:30 am - 1:00 pm

$15
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Gaining a new customer is expensive…
Losing a customer is costly…
Keeping your customers coming back is priceless!

Bring your own brown bag lunch and come learn how to position your business for sales success by clearly communicating the value of your products and services.

This workshop will cover:

Clear and Consistent Communication:

  1. Is your message sexy enough?
  2. Does your marketing say what you think it says?
  3. How to navigate the digital divide in today’s advertising options.

Cost and Value:

  1. Do you know the real cost of acquiring vs. keeping customers?
  2. What is the value proposition of your products or services?

Personal Biases:

  1. Are your personal opinions or misconceptions tanking your sales?

 

Presented by:
Dennis Hummer РBusiness Consultant and manager of StartUp Lewisburg Incubator with experience in hospitality and residential construction.

Details

Date:
February 18
Time:
11:30 am - 1:00 pm
Cost:
$15
Website:
https://pasbdc.ecenterdirect.com/events/26203

Organizer

Pennsylvania Small Business Development Center
Website:
https://www.pasbdc.org/

Venue

DeWitt Building
416 Market Street, 3rd Floor
Lewisburg, PA 17837
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