The Google Penguin update has inspired shock and awe from all corners of the web, since its roll out in late April. Too lazy to write an article myself, I thought I’d at least cover the tumult by sending along some of the best articles I’ve read in the last few weeks.
Our colleague Glenn Gabe from GSQI has written 3 posts devoted to his formal and not-so-formal observations written in the aftermath of Penguin. the posts follow the evolution in assessment he’s gone through, as weeks have elapsed. Glenn’s posts are:
- Google’s Over-Optimization Penalty and Exact Match Domains
- Penguin 1.0 Initial Findings – Unnatural Inbound Links Heavily Targeted, Other Webspam Tactics Await Penalty?
- 7 More Penguin Findings: An Update From the Over Optimization Front Lines
Search Engine Journal has likewise covered the story repeatedly and many of its stories have fallen into the category of “how to fix (insert some black or grey hat SEO thingy your site was not supposed to be doing but was here) on sites affected by Penguin. Here are a few of those:
- Crafting An Evil Empire: Looting The Competition with Negative SEO – A Story
- Anchor Text Optimization Case Study: What’s Natural?
- SEOmoz Spam Research Project to Provide Marketers Useful Information
- A Broader View of Link Building
- Penguin or Panda? How To Determine Which Google Algorithm Update Impacted Your Website
- 4 Content Techniques That Will Improve SEO & Sales
And, finally, Search Engine Land has likewise spent a lot of ink on Panda. Here is some of the more engaging content I’ve been pouring over:
- 5 Local Linkbuilding Ideas For The Post-Penguin/Panda Era
- Two Weeks In, Google Talks Penguin Update, Ways To Recover & Negative SEO
- In Wake Of Penguin, Could You Be Sued For Linking To Others?
- Peeking Into the World Of Google’s Algorithm Changes With Google Search Quality Head Amit Singhal
- Google’s Penguin Update Makes The Wall Street Journal
- How to Tweet What You Want, Because Content Matters
If you’ve got a Penguin story to share, we’d love to hear it…