In our inaugural episode of Site Unseen, we chat with Jim Staples. Jim is a long time legal marketer and is a former Chief Marketing Officer for three AmLaw 200 firms. He currently serves as the Principal of Jim Staples Consulting where he serves as an outsourced CMO for a diverse stable of professional service clients. Jim and I focus on the challenges associated with providing digital marketing advice within the conservative environments frequently found within professional service firms.